Since Viacom 18 has numerous companies under it and each catering to a
different set of audience, our challenge was to design a campaign for these
values which appeals to each and everyone at Viacom18.
Entertain. Enrich. Empower : was a central theme under which these 5
core values came. This concept also suggests its expertise over a range of
entertainment. From infants to the elderly, Viacom 18 has something for
everyone and reaches out to all ethnicities, demographics, communities,
and cultures
EXECUTE WITH
EXCELLENCE
We know our potential and are aware of the expectations.
Hence, each idea is executed with great care and seirousness. We don't merely raise the bar. We become the bar.
LEARN WITH HUMILITY
We assimilate from all sources and actively seek feedback.
We accept our shortcomings and willfully work on them.
For every pillar we build, we make sure it stands on the
strong foundation of humility.
STAY CURIOUS
STAY FEARLESS
We create ideas and nurture them. We boldly experiment
with the unknown. Take the road less travelled and create
value from the unexplored. Because audacity, has its rewards.
LISTEN DEEPLY
We are curious to learn and equipped to apply. Our obsession with insights and priorities of consumers drive our
business. We dig deeper into the human connections to
take them a notch higher.
CREATE TOMORROW LISTEN DEEPLY We are curious to learn and equipped to apply. Our obsession with insights and priorities of consumers drive our business. We dig deeper into the human connections to take them a notch higher. STAY CURIOUS STAY FEARLESS We create ideas and nurture them. We boldly experiment with the unknown. Take the road less travelled and create value from the unexplored. Because audacity, has its rewards. LEARN WITH HUMILITY We assimilate from all sources and actively seek feedback. We accept our shortcomings and willfully work on them. For every pillar we build, we make sure it stands on the strong foundation of humility. EXECUTE WITH EXCELLENCE We know our potential and are aware of the expectations. Hence, each idea is executed with great care and seirousness. We don't merely raise the bar. We become the bar. The future will be crafted here. Every single day. Ever next moment. Our voices usher the revolution as we strive to be the trend creators. We harness the best of today and nurture it into the best of tomorrow. That's who we are. That's what we do.
